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Acconeer updates organization to support new go-to-market strategy

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To accelerate sales, Acconeer adopted a new go-to-market strategy with a clear focus on winning larger customers in specific growing volume markets. The go-to-market strategy was introduced in the Q3 interim report. Today we are taking the next step by updating the organization to reflect the new strategy.

The regional sales organization is strengthened in our most important markets. To ensure focus and bandwidth the sales team is divided into Sales Asia headed by Ted Hansson and Sales Europe, Americas & Australia headed by Magnus Gerward.

The Product organization is enhanced to support the focus markets, with clear responsibility for both the technical and commercial offering in these markets. This function is led by Mikael Egard.

The R&D organization will sharpen its focus on execution and is led by Karin Alfvén. Karin has been with the company since 2018 and previously held the position Head of Software Development.

In addition, Per Odénius is appointed Head of Operations, taking over from Lennart Moberg who will gradually ramp down for retirement. Per has been at Acconeer since 2015, most recently as Head of ASIC Development and R&D Program Manager.

CEO Ted Hansson comments: “The new organization creates clarity and focus to execute the new go-to-market strategy. I am confident that we now have the key ingredients; strategy, products, and organization to accelerate our growth.”

The complete management team will be found at Acconeer’s website.

Acconeer appoints Ted Hansson as new CEO to drive sales growth

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Acconeer AB (publ) (Ticker: ACCON), a leader in radar sensor technology, announces the appointment of Ted Hansson as its new Chief Executive Officer, effective July 1st, 2024.

Ted Hansson brings extensive experience in driving sales and business growth in the
technology sector. Based in Asia, he has over 20 years of experience in managing and scaling global semiconductor business and previously held senior leadership roles at Fingerprint Cards AB,
including President of Mobile, PC, and Access China business, and interim group CEO. He has also worked for Ericsson and Samsung Semiconductor. Ted will be based at Acconeer's Malmoe headquarters. Ted holds a Master’s degree in electrical engineering.

Thomas Rex, Chairman of the Board, commented:
“We are thrilled to welcome Ted to Acconeer. His proven track record in driving sales and
expanding market reach in the tech sector makes him the ideal leader for our next growth
phase. Ted played a crucial role in establishing Fingerprints as a dominant player in the
smartphone market and expanding into laptops. We look forward to his contributions in
advancing our strategic goals and enhancing shareholder value."

"I also want to thank Lars Lindell for his enormous contribution over the past 9 years,
transforming Acconeer from a startup to a leading player in the industry."

Incoming CEO Ted Hansson stated:
“I am excited and honored to join Acconeer at this pivotal time. Acconeer’s innovative radar
technology is poised for further deployment across multiple industries. I look forward to working
with the talented team to drive sales growth, market expansion, and value for our customers
and shareholders.”

Björn Bengtsson appointed new CFO at Acconeer from September 1st

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Björn Bengtsson is hired as the new CFO of Acconeer AB. Björn has more than 20 years' experience of auditing and accounting at PwC and more recently as the owner of accounting firm FinansBalans. FinansBalans has been providing accounting services to Acconeer since 2018.

Lars Lindell, CEO Acconeer, comments: "We are happy to welcome Björn as our new CFO. Björn has been working with Acconeer through FinansBalans for a few years and is already well acquainted with our business. Thanks to this and his extensive experience from the finance business, we look forward with confidence to seeing him take on the role as CFO."

Björn Bengtsson will take on the role as CFO of Acconeer from first of September 2020, replacing Henrik Ljung who has held the position since 2016. Henrik has chosen to leave Acconeer to take on other assignments.

For additional information, please contact:
Lars Lindell, CEO Acconeer, Phone: +46 10218 92 00, E-mail: ir@acconeer.com
Björn Bengtsson, Incoming CFO, Phone: +46 10218 92 00, E-mail: ir@acconeer.com

The following documents can be retrieved from beQuoted
Acconeer-appoints-new-CFO-20200827.pdf

About Acconeer AB

Acconeer is a leading radar sensor company based in Lund, south Sweden, in Ideon, the country's hottest region for wireless technologies. Acconeer is developing a truly leading ultra-low power, high precision 3D sensor which will revolutionize the way that mobile devices interpret their surroundings. Acconeers ultra-low power and millimeter precision sensor will be a robust and cost-effective solution for applications ranging from virtual reality and gaming to security and robot control. Information from the sensor can also be used to identify different materials, these are just some examples of the wide range of possibilities of application areas for the sensor. Acconeer is listed on Nasdaq First North Growth Market with the ticker code ACCON, Redeye is the company's Certified Advisor (CA) and can be reached via telephone +46 (0)8 121 576 90 or via mail certifiedadviser@redeye.se. For more information: www.acconeer.com

Thomas Rex proposed as new Chairman of Acconeer AB

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BGA Invest AB, org.no 556653-5182, and Winplantan AB, org.no 556936-5082 – who together hold approximately 26 per cent of the shares and votes in Acconer AB – have today announced to the company that they will propose Thomas Rex as new Chairman of the board at Acconeer's annual general meeting April 14, 2020. Current Chairman Bengt Adolfsson announced at the same time that he declines re-election as Chairman, but is available for re-election as a member of the Board.

– As a major owner and exiting Chairman, I am very positive about being able to propose Thomas Rex as the new Chairman of the Board. With his broad experience of technical and business-oriented roles in several companies in the semiconductor business, combined with good insight in the company's operations, he can contribute to an even stronger development of Acconeer AB, says Bengt Adolfsson, exiting Chairman and shareholder through BGA Invest AB.

Thomas Rex has been a member of the Board of Acconeer AB since 2014, and he has a solid background in the technology industry in Sweden as well as internationally. Today he is the Senior Vice President of Special Projects at Fingerprint Cards AB and is a part of Fingerprint Cards' executive management since 2011. In the past, Thomas has worked for Ericsson AB for 20 years, during which he was based in Tokyo, Japan for seven years as Vice President of Sales, Asia for Ericsson Mobile Platforms. Other experiences include roles as Head of Sales at Nanoradio and Board member of Kisel AB until 2014.

For additional information, please contact:
Lars Lindell, Lars Lindell, CEO Acconeer, Phone: +46 10218 92 00, E-mail: ir@acconeer.com
Thomas Rex, proposed Chairman of the Board, Phone: +46 10218 92 00, E-mail: ir@acconeer.com
Bengt Adolfsson, exiting Chairman of the Board, Phone: +46 10218 92 00, E-mail: ir@acconeer.com

This information is information that Acconeer AB is required to disclose by the EU Market Abuse Regulation. The information was provided by the above contact person, for publication on February 17, 2020 08.00.

The following documents can be retrieved from beQuoted
Thomas-Rex-proposed-as-new-chairman-of-Acconeer-AB 200217.pdf

About Acconeer AB

Acconeer is a leading radar sensor company based in Lund, south Sweden, in Ideon, the country's hottest region for wireless technologies. Acconeer is developing a truly leading ultra-low power, high precision 3D sensor which will revolutionize the way that mobile devices interpret their surroundings. Acconeers ultra-low power and millimeter precision sensor will be a robust and cost-effective solution for applications ranging from virtual reality and gaming to security and robot control. Information from the sensor can also be used to identify different materials, these are just some examples of the wide range of possibilities of application areas for the sensor. Acconeer is listed on Nasdaq First North Growth Market with the ticker code ACCON, Redeye is the company's Certified Advisor (CA) and can be reached via telephone +46 (0)8 121 576 90 or via mail certifiedadviser@redeye.se. For more information: www.acconeer.com